Answering The Central Question
How Science Reveals the Keys to Success in Life, Love, and Leadership
By: Peter D. Demarest, Harvey J. Schoof
Published: December 14, 2010
Format: Paperback, 248 pages
ISBN-10: 0982710216
ISBN-13: 978-0982710210
Publisher: Heartlead Publishing, LLC
"Life is about adding value. Whether you realize it or not, your entire life is about one thing: creating value", write co-founders of Axiogenics, LLC, Peter D. Demareat and Harvey J. Schoop, in their deeply profound and inspirational book Answering The Central Question: How Science Reveals the Keys to Success in Life, Love, and Leadership. The authors describe how true success in all areas of life requires making good value judgements, and that real personal power flows from knowing which choices and actions will result in the greatest value.
Peter D. Demarest (photo left) and Harvey J. Schoop present what they describe as The Central Question of life, love, and leadership as:
"What choice can I make and action can I take, in this moment, to create the greatest net value?"
For the authors, the better and more completely that this question can be answered, the more value a person can create. The result is more success and happiness. The authors emphasize that answering the question is a positive experience. It's not about doing things a person doesn't want to do, but discovering clarity in what an individual really wants. For the authors, creating value is about thinking in terms of what they call a "valuegenic" mindset, built on a deliberate intention to always create greater value.
Harvey J. schoop (photo left) and Peter D. Demarest understand that too many people consider their goal in life getting more of want instead of what they truly value. Instead of thinking in terms of getting, which the authors consider counterproductive, people should think in terms of creating greater value. The authors point out that the act of value creation works in conjunction with mind and brain connection. In other words, human brains work to create value.
The authors describe the science behind this value-based connection Axiogenics® and how it works as a natural part of the mind-brain value-driven connection operates within a person. The authors provide evidence that Axiogenics® is a science based change creating technology. The concept is based on four core principles:
* Value drives success in all aspects of life
* The human mind-brain connection is value-driven
* There is a universal hierarchy of value
* Answering The Central Question honestly is the success maximization key
For me, the power of the book is how Peter D. Demarest and Harvey J. Schoof present a deeply philosophical proposal they refer to as The Central Question, and how the accurate and honest answer to that question results in true value creation. The answering of the question is a positive one as well. It's not about sacrifice or inequality, or about getting what a person thinks they want, or a quick fix to a person's perceived weaknesses. Instead, the principle is based on making the right choices that create greater value. Instead of thinking only about getting, the concept is about thinking in terms of genuine creation.
The authors bolster their premise with the latest scientific brain research. The fresh paradigm of Axiogenics® offers a science based approach to the connection between creation of value and that of the brain and mind. The authors cite research that interconnects all of these aspects into a universal human trait for value creation. The authors also share information for how to train your brain-mind to always answer The Central Question in all things accurately to maximize success and happiness. For business leaders, answering The Central Question relating to the organization, its mission, its employees, its customers, its community, and its other stakeholders, creates greater value for all. The success of the organization depends on the relationship of creating value with overall success and well being.
I highly recommend the paradigm shifting and fresh thought filled book Answering The Central Question: How Science Reveals the Keys to Success in Life, Love, and Leadership by Peter D. Demarest and Harvey J. Schoof, to anyone seeking a unique and very positive approach to solving problems. The authors share the principle of creating value as the key to success and happiness, through an accurate answering of The Central Question in every decision.
Read the thought provoking and life changing book Answering The Central Question: How Science Reveals the Keys to Success in Life, Love, and Leadership by Peter D. Demarest and Harvey J. Schoof, and discover the science based true secret to achieving success and happiness. Thinking about creating values, as expected, results in ever greater value for all.
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