A Guide to Open Innovation and Crowdsourcing
Advice From Leading Experts
Edited by: Paul Sloane
Published: March 28, 2011
Format: Paperback, 240 pages
ISBN-10: 0749463074
ISBN-13: 978-0749463076
Publisher: Kogan Page
"Crowdsourcing is an extrapolation of OI in which you throw out a challenge to a group of people that you may or may not know and solicit their ideas and solutions for your issue", writes speaker and lateral thinker Paul Sloane, in the introduction to his collaborative, multi-author anthology A Guide to Open Innovation and Crowdsourcing: Advice From Leading Experts. The editor provides a series of insightful and thought provoking essays from many of the thought leaders in the fields of open innovation (OI) and crowdsourcing.
Paul Sloane has brought together an impressive array of experts in the fields of open innovation and crowdsourcing. The concept of open innovation, where new and valuable ideas come from outside the organization, is growing as more CEOs embrace the principle of collaboration. The realization that closed innovation, where only in house ideas are utilized, is limiting has entered the boardrooms of the most forward thinking innovation driven companies. In a globalized economy, fresh thinking and creative solutions can arrive from anywhere in the world, and in forms previously not considered by business leaders. The addition of crowdsourcing to toolbox of open innovation provides an extra dimension for unexpected and even serendipitous creativity.
Paul Sloane (photo left) has pulled together many leading writers, in this treasure trove of ideas, who offer tremendous depth and diverse opinion to the concepts of open innovation and crowdsourcing. The well written and multi-faceted essays cover the areas of:
* What is open innovation and what are its risks and rewards
* The various types of OI and how to choose the right one
* What is crowdsourcing and how and when should it be used
* Other business experiences with OI and crowdsourcing
* How to start using OI and how to measure results
* How to integrate or change company culture to one of OI
* How to select people and build teams suited to OI
For me, the power of the book is how Paul Sloane has created a collection of highly informative articles, written by thought leaders in the growing field of open innovation, that cover all of the critical aspects of the topic. The essays not only describe why open innovation is essential to the modern organization, but also how to implement OI and crowdsourcing effectively to achieve maximum benefit. The over thirty authors cover the areas of why OI is important, how to apply the principles, the effect on people inside and outside the organization, gaining collaboration, how to get new crowdsourced ideas approved, the legal and intellectual property dimensions, and the future of open innovation. Overall, this book is an excellent source of information and practical ideas for utilizing open innovation and crowdsourcing principles in any organization.
I highly recommend the comprehensive and highly informative book A Guide to Open Innovation and Crowdsourcing: Advice From Leading Experts edited by Paul Sloane, to anyone seeking a richer understanding of the fascinating and rapidly growing fields of open innovation and crowdsourcing. These exciting new trends are the talk of cutting edge business leaders everywhere, and the essays in this book provide the tools and principles necessary for any company to become open innovation powerhouses.
Read the important and destined to become classic book A Guide to Open Innovation and Crowdsourcing: Advice From Leading Experts edited by Paul Sloane, and put the powerful concepts of open innovation and crowdsourcing to work in your organization. The authors in this fine anthology demonstrate how to utilize the leading edge principles the right way, to achieve maximum benefit for all stakeholders. You will never go back to the outdated idea of closed innovation again.
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