How They Did It
Billion Dollar Insights from the Heart of America
By: Robert Jordan
Published: November 16, 2010
Format: Hardcover, 184 pages
ISBN-10: 0615385435
ISBN-13: 978-0615385433
Publisher: RedFlash Press
"The intention here is a quick jolt of inspiration", writes successful entrepreneur Robert Jordan in his idea and wisdom filled book How They Did It: Billion Dollar Insights from the Heart of America. The author shares interviews with forty-five of the most successful company founders who ever have emerged from the heartland of America.
Robert Jordan recognizes the importance of the entrepreneurial spirit to creating not only a great company, but also to building a strong economy that benefits everyone. The business leaders interviewed in the book share their thoughts, ideas, and inspiration to help others develop their own ideas into profitable and growing businesses. The interviews were conducted by the author between 2008 and 2010, edited and approved by the company founders to ensure that their most inspirational concepts were included in the book. The end result is a treasure trove of advice from entrepreneurs who built some of America's leading companies from scratch.
Robert Jordan (photo left) understands, as a well known and successful entrepreneur in his own right, what is important to founding and building a great company. As a result, his questions for the forty-five featured entrepreneurs draw out their most valuable nuggets of business advice. The founders describe how to discover a $100 million idea, and how to develop that idea through the start-up phase, to raising capital for growth, for hiring and motivating the best people, and how to avoid the most common mistakes made by many entrepreneurs. The founders also stress the often overlooked, but very important aspect, of maintaining a healthy balance between work and life. Overall, the founders interviewed in the book have created a whopping $41 billion worth of value for the economy. Many of the revelations made by the forty-five entrepreneurs may be surprising to many people, but thinking differently is one of the keys to the success of these remarkable individuals.
For me, the power of the book is how Robert Jordan draws out the deepest and most important ideas and insights from the forty-five business founders interviewed in the book. The book can be read with value in two different ways as well. One way to examine the book is through the quotations from the various entrepreneurs. Their own hand written thoughts serve to inspire and motivate would be entrepreneurs, students, and current business leaders to achieve greater success. The other way that the book can provide information is through study of the interviews themselves. Each of the business people share some of their most profound business secrets and concepts freely and generously for the reader. Overall, the book achieves its goal of teaching and inspiring a new generation of entrepreneurs to strive to make their own business dreams become a reality.
I highly recommend the fascinating and motivational book How They Did It: Billion Dollar Insights from the Heart of America by Robert Jordan, to anyone seeking both the insights and business concepts of forty-five of America's most successful business founders. Their thoughts and wisdom will benefit anyone planning to become an entrepreneur, entering the workforce, or wanting to expand an existing company.
Read the enjoyable and educational book How They Did It: Billion Dollar Insights from the Heart of America by Robert Jordan, and learn the business philosophy of one of the finest groups of business minds ever assembled in one volume. Armed with their knowledge and advice, you will be inspired to make your own business dreams come true as well.
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